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Book

Title A handbook of media and communication research : qualitative and quantitative methodologies / edited by Klaus Bruhn Jensen
Published London ; New York : Routledge, 2002

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Location Call no. Vol. Availability
 W'PONDS  302.23072 Jen/Hom  DUE 29-10-22
Description x, 332 pages : illustrations ; 25 cm
Contents 1. Introduction: The state of convergence in media and communication research / Klaus Bruhn Jensen.-- PART I - HISTORY: SOURCES OF MEDIA AND COMMUNICATION RESEARCH: 2. The humanities in media and communication research / Klaus Bruhn Jensen.--3. Media, culture, and modern times: Social science investigations / Graham Murdock.--PART II - SYSTEMATICS: PROCESSES OF MEDIATED COMMUNICATION: 4. The production of media fiction / Horace Newcomb and Amanda Lotz.-- 5. The production of news / Gaye Tuchman.--6. The study of international news / Stig Hjarvard.-- 7. Discourses of fact / Kim Christian Schroder.--8. Mediated fiction / Peter Larsen.--9. Media audiences: Media effects: Quantitative traditions / Klaus Bruhn Jensen.--10. Media reception: Qualitative traditions / Klaus Bruhn Jensen.--11. Contexts, cultures, and computers: The cultural contexts of mediated communication / Klaus Bruhn Jensen.--12. History, media, and communication / Paddy Scannell.--PART III - PRACTICE: SCIENTIFIC APPROACHES AND SOCIAL APPLICATIONS: 13. The quantitative research process / Barrie Gunter.--14. The qualitative research process / Klaus Bruhn Jensen.--15. The complementarity of qualitative and quantitative methodologies in media and communication research / Klaus Bruhn Jensen.--16. The social origins and uses of media and communication research / Klaus Bruhn Jensen
Summary "A Handbook of Media and Communication Research presents qualitative as well as quantitative approaches to the analysis and interpretation of media, covering perspectives from both the social sciences and the humanities. Combining practical approaches and theoretical concerns, the Handbook offers a comprehensive review of earlier research and a set of guidelines for how to think about, plan and carry out studies of media in different social and cultural contexts." "The Handbook comprises three main elements: a historical account of the development of key concepts and approaches; a systematic section covering media production, texts and audience as well as the wider social, cultural and global contexts of media, and the changing role of computer-mediated communication; and a practical element taking readers through the stages of the research process as carried out in student projects." "Written by internationally acknowledged specialists in each area and supported throughout by keywords, up-to-date references and graphic models, the Handbook will be a standard reference work for students and researchers in the field of media, communication and cultural studies. Contributors include: Barrie Gunter, Stig Hjarvard, Klaus Bruhn Jensen, Peter Larsen, Amanda Lotz, Graham Murdock, Horace Newcomb, Paddy Scannell, Kim Christian Schroder, Gaye Tuchman."--Book jacket
Bibliography Includes bibliographical references and index
Subject Communication -- Research -- Methodology.
Mass media -- Research -- Methodology.
Author Jensen, Klaus.
LC no. 00002364
ISBN 0415225140 cased
0415225884 paperback