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Book Cover
Author Sauerhaft, Stan.

Title Image wars : protecting your company when there's no place to hide / Stan Sauerhaft, Chris Atkins
Published New York : Wiley, [1989]


Location Call no. Vol. Availability
 W'PONDS  659.285 Sau/Iwp  AVAILABLE
Description viii, 246 pages ; 24 cm
Contents Includes index
Summary Discusses the importances of public relations, looks at the kinds of problems companies face, and offers advice on promotion and crisis situations
Analysis 11030 companies p1030 corporate identity
Industrial design coordination
Companies Corporate identity
Notes "A Philip Lief Group book."
Includes index
Bibliography Includes index
Subject Corporate image.
Author Atkins, Chris.
LC no. 88020553
ISBN 0471609366