Book Cover
Author Williams, Kevan.

Title Strategic management / Kevan Williams
Edition First American edition
Published New York, N.Y : DK Pub., 2009
Online access available from:
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Description 1 online resource (72 pages)
Series Essential managers
Essential managers.
Contents Ch 1. Understanding strategy -- ch 2. Linking strategy to the market -- ch 3. Creating a good strategy -- ch. 4. Implementing your strategy
Summary A practical, pocket-sized guide to improving your strategic management skills which will give you the information and skills to succeedFind out how to improve your strategic management skills by learning to set boundaries and test and communicate your strategy. You'll learn to analyze your position, understand your skills and define your strategy. Tips, dos and don'ts and 'In focus' features on what to do in a particular situation, plus real-life case studies demonstrate key skills such as how to plan for change, assess the risks and monitor performance. Read it cover to cover, or dip in and ou
Notes Includes index
Print version record
Subject Business planning.
Strategic planning.
Form Electronic book
ISBN 0756655684 (electronic bk.)
1405342854 (electronic bk.)
1405359676 (electronic bk.)
9780756655686 (electronic bk.)
9781405342858 (electronic bk.)
9781405359672 (electronic bk.)