| Description |
viii, 334 pages : illustrations ; 24 cm |
| Series |
Studies in industry and society |
|
Studies in industry and society.
|
| Contents |
The physiognomy of American labor : photography and employee rationalization -- Industrial choreography : photography and the standardization of motion -- Engineering the subjective : Lewis W. Hine's work portraits and corporate paternalism in the 1920s -- Rationalizing consumption: photography and commercial illustration |
| Summary |
"In this imaginative study, Elspeth H. Brown examines the intersection of photography as a mass technology with corporate concerns about efficiency in the Progressive period. Discussing the work of, among others, Frederick W. Taylor, Eadweard Muybridge, Frank Gilbreth, and Lewis Hine, Brown explores this intersection through a variety of examples, including racial discrimination in hiring, the problem of photographic realism, and the gendered assumptions at work in the origins of modern marketing. She concludes that the goal uniting the various forms and applications of photographic production in that era was the increased rationalization of the modern economy through a set of interlocking managerial innovations, technologies that sought to re-design not only, industrial production but the modern subject itself."--BOOK JACKET |
| Notes |
Formerly CIP. Uk |
| Bibliography |
Includes bibliographical references (pages 221-319) and index |
| Subject |
Photography -- United States -- Business methods
|
|
Commercial photography -- United States -- History.
|
| LC no. |
2004022999 |
| ISBN |
0801880998 hardback |
|
