Description |
xiii, 349 pages : illustrations ; 24 cm |
Contents |
How to think about the future now : Back to the future ; Planning, "la prospective" and strategy: what's the difference? ; Ten key ideas -- Why do experts get it wrong? : Tales of error ; Energy forecasting errors ; The four main causes of error ; Misinformation- more and more! ; No right answers to wrong questions ; Three mirages from the 1970s and 1980s ; The new economy was an old -- Cliches and anti-cliches about the future : Development factors are endogenous ; Globalization is not to blame ; Technology is not essential ; Sustainable development, with or without mankind? ; The link between economic growth and demographics ; The family, a public affair -- How to be rigorous with scenario planning : Five conditions and the tools to ensure rigor ; Scenario planning: an integrated approach -- Initiating the entire process : The strategic prospective workshop ; Workshop outlines ; Illustration: Regulation of the Telecommunications Industry (Horizon 2010) ; A few lessons from the Basque Region 2010 exercise ; Practical guide for "strategic prospective" -- Case studies in industry and defence : The aluminum industry ; EDF: the utility of futures-thinking ; ICW 2010: looking for a new individual combat weapon -- Case studies in service sector : IT5: global scenarios ; Scenario building at Axa France ; Will Paris need a third airport in 2030? If so, where? -- BASF facing agri-food and environmental challenges : The full futures process from upstream to downstream ; Mactor analysis applied to food safety ; Main results regarding food safety and the environment -- The human factor makes the difference : Changing words and adapting structures and behaviors ; Towards sustainable motivation ; The future: fruit of will and initiative -- How I became a futurist : Joseph COATES interviewed by Philippe Durance and Adam Gerber ; Michel GODET interviewed by Philippe Durance |
Notes |
Originally published (Paris : Dunod, 1997, 2001, 2004) as Manuel de prospective stratégique |
Bibliography |
Includes bibliographical references (pages [339]-346) and index |
Subject |
Strategic planning.
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ISBN |
2717852441 |
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9782717852448 paperback |
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9782717841893 paperback |
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271784189X |
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