Discourse and enterprise : communication, business, management and other professional fields / [edited by] Fernando Ramallo, Anxo M. Lorenzo, Xoán Paulo Rodríguez-Yáñez
Part I. Communications in organisations -- Part II. Advertising, power and discourse -- Part III. Discourse practices in public institutions -- Part IV. Language and economy -- Part V. Discoursive and argumentative strategies
Notes
"A selection of the papers presented at the 2nd International Conference on Discourse, Communication, and Enterprise (DICOEN-2003), held at the University of Vigo (Spain) in November 2003" -- p. iii