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Book Cover
E-book
Author Mahajan, Vijay

Title Africa is richer than you think / Vijay Mahajan
Published [Upper Saddle River, N.J.] : [FTPress Delivers], [©2010]

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Description 1 online resource ([8] pages)
Series FTPress Delivers elements
FTPress Delivers elements
Summary This Element is an excerpt from Africa Rising: How 900 Million African Consumers Offer More Than You Think (ISBN: 9780132339421) by Vijay Mahajan. Available in print and digital formats. Africa: more consumers, more wealth, more opportunity for your business. The average gross national income per capita across all 53 African nations in 2006 was about $1,066, more than $200 above India's. This wealth represents a huge potential market. Serving this market means overcoming myriad challenges, but entrepreneurs across Africa are already feeding a fast-growing demand for every conceivable consumer good and service ..
Notes Cover title
Imprint from cover p. [3]
Excerpted from: Africa rising, by Vijay Mahajan with Robert E. Gunther. Cf. resource description page (viewed March 5, 2010)
Subject Investments, Foreign -- Africa
International business enterprises -- Africa
BUSINESS & ECONOMICS -- Finance.
Commerce
Economic history
International business enterprises
Investments, Foreign
SUBJECT Africa -- Commerce
Africa -- Economic conditions. http://id.loc.gov/authorities/subjects/sh85001548
Subject Africa
Form Electronic book
Author Mahajan, Vijay. Africa rising
Gunther, Robert E., 1960- Africa rising
ISBN 9780132476133
0132476134
9780132476140
0132476142