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Book Cover
E-book
Author Waymer, Damion

Title Culture, Social Class, and Race in Public Relations : Perspectives and Applications
Published Lanham : Lexington Books, 2012

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Description 1 online resource (263 pages)
Series Lexington Studies in Political Communication
Lexington studies in political communication.
Contents Part I; 1 Culture, Social Class, and Race in Public Relations; 2 Culture as a "Traveling" Variable in Transnational Public Relations; 3 A City Divided; 4 The Corporation-as-Middle-Class-Person; 5 Critical Race Theory and Public Relations; 6 Two Unreconciled Strivings; Part II; 7 Human Trafficking in the PR Classroom; 8 Expanding the Spectrum of PR and Race; 9 Higher Learning; 10 Broaching an Uncomfortable Subject; Part III; 11 Decolonizing Occupy Oakland; 12 Speaking With and For Those Beyond the Margins; 13 Right to Know and Risk Communication
14 Was Black Rhetoric Ever Anything but Race in Public Relations?Index; About the Contributors
Summary Culture, Race, and Class-Based Perspectives in Public Relations, edited by Damion Waymer, looks at "diversity in public relations" in a novel way. Several public relations books look at gender or transnational/global PR; however, this book foregrounds issues of culture, race, and class in public relations. Some topics included are the Black Panther Party and Native American Activist rhetorical PR, risk equity, critical race theory, and pedagogical approaches to teaching culture, race, and class
Bibliography Includes bibliographical references and index
Notes English
Print version record
Subject Public relations.
Public relations -- Cross-cultural studies
Cultural relations.
Public Relations
public relations.
BUSINESS & ECONOMICS -- Public Relations.
Cultural relations
Public relations
Genre/Form Cross-cultural studies
Form Electronic book
LC no. 2012028540
ISBN 9780739173411
0739173413
1299744907
9781299744905