| Description |
200 pages ; 27 cm |
| Contents |
Machine generated contents note Who Is This Book For? -- What Is Motion Graphics? -- What Is the Difference Between Motion Graphics and Animation? -- What Is the Difference Between Motion Graphics and Visual Effects? -- ch. One Concepts: Tools -- Camera -- Video Image Formats -- Video Compression and Codecs -- Still Image Formats -- Software -- Image Creation -- Image Manipulation -- Traditional Art Materials -- Alternative Tools -- Case Study: Momoco -- Exercise: The Cinemagraph -- ch. Two Concepts: The Image -- Pixel -- Design Elements -- Tone -- Color -- Rasters and Vectors -- Text and Type -- Design Principles -- ch. Three Concepts: Space -- Aspect Ratio -- Describing Objects in Space -- 2D Motion -- 2.5 Dimensions -- 3D CGI -- Stereoscopic 3D -- Immersive and Augmented Environments -- Case Study: Make Productions -- ch. Four Concepts: Time -- Frames -- Frame-rate -- Frame-by-Frame Animation -- Tweening -- Stop-motion -- Time Slice -- Motion in Time and Space -- Exercise: Planning an Animation -- ch. Five Putting The Pieces Together -- Compositing -- Transparency -- Mattes -- Keying -- Blending Modes -- Color Adjustment -- Sound -- Case Study: Max Jauga -- ch. Six Recording And Recreating Motion -- Rotoscoping -- Motion Tracking -- Match Moving -- Motion or Performance Capture -- Exercise: Rotoscoping -- ch. Seven Process: Planning -- Message and Audience -- Sketchbooks -- Collecting Inspiration -- Design Process -- Production Pipeline -- ch. Eight Process: Production -- Shooting Video -- Media Management -- Prototyping -- Working with Others -- Copyright -- Case Study: Tendril |
| Summary |
A globe spins and zooms into a war torn country.Now, more than ever, we are surrounded by these motion graphics on our TV and cinema screens, on our smart phones in a form of computers animation, graphic design, film production, or visual effects. Crook and Beare provide key concepts and techniques that will help develop and produce own creative projects |
| Notes |
Formerly CIP. Uk |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Also issued online |
| Subject |
Computer animation
|
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Multimedia systems
|
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Computer animation.
|
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Multimedia systems.
|
| Author |
Beare, Peter, 1970-, author
|
| LC no. |
2014046639 |
| ISBN |
9781472569004 |
|
1472569008 |
|
9781472569011 |
|
1472569016 |
|
