| Description |
xxiii, 343 pages : illustrations ; 24 cm |
| Contents |
1. B2B E-Marketplace Evolutions -- 2. Twenty-First Century E-Marketplace Dynamics -- 3. Dynamic Content Strategies -- 4. B2B Community Strategies -- 5. E-Marketplace Commerce Strategies -- 6. The Global Economy -- 7. Global Knowledge Networks Take Flight -- 8. E-Marketplace Business Models -- 9. Value Trust Networks: The Future of Supply Chains -- 10. Customer-Centric Power Shift -- 11. Developing Your E-Marketplace Organization, Culture, and Strategy |
| Bibliography |
Includes bibliographical references (pages 323-327) and index |
| Subject |
Electronic commerce -- Case studies.
|
|
Electronic commerce.
|
| Genre/Form |
Case studies.
|
| LC no. |
2001018048 |
| ISBN |
0071361235 hardcover |
|
