Description |
v, 254 pages : illustrations ; 24 cm |
Contents |
Machine derived contents note: Acknowledgements -- Chapter 1 -- Introduction - Conor Vibert -- -- Section I -- Competitive Intelligence in an Online World -- Chapter 2 -- A Primer on Competitive Intelligence - David Campbell -- Chapter 3 -- Strategically Searching the Web - Tanja Harrison -- Chapter 4 -- Differentiating Good Online Information from Bad Jennifer Richard -- Chapter 5 -- Protecting Your Company from Web-Based Competitive Intelligence - Carolyn M. Vella and John J. McGonagle -- -- Section II -- Linking Management Thought with the Online World -- Chapter 6 -- Analysis: Why It Is Important - Craig Fleisher -- Chapter 7 Management Thought: The Connection with CI Conor Vibert -- Chapter 8 -- Management Thought: Ideas That Can Improve CI Conor Vibert -- Chapter 9 -- Web-Based Research Missions: Incorporating the Internet into Analysis - Conor Vibert -- Chapter 10 -- Analysis: Web-Enhanced Case Studies in Real Time Conor Vibert -- Chapter 11 -- The Knowledge Management Cycle - Daniel L. Silver -- -- -- -- -- Section III -- Web-Based CI in Corporate and Academic Classrooms -- Chapter 12 -- The Role of CI in Academia -John Prescott -- Chapter 13 -- CI Corporate Training Ideas from the Classroom Conor Vibert -- Chapter 14 -- Using Web CI to Understand the Online Music Business: A Case Example - Conor Vibert -- Chapter 15 -- Conclusion - Conor Vibert -- Chapter Notes -- Recommended Readings List of Information Portals -- Index -- About the Author and Contributors |
Summary |
"Competitive Intelligence uniquely introduces the study of organizational theory and strategy into the competitive intelligence process to improve the effectiveness of competitive intelligence programs. Using Vibert's research missions, Internet search and analysis tools, and the analytical framework, researchers will have all they need to run an effective knowledge management program in an organization."--BOOK JACKET |
Notes |
Formerly CIP. Uk |
Bibliography |
Includes bibliographical references (pages 215-230) and index |
Subject |
Business intelligence.
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Internet.
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Electronic information resources.
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Management science.
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Strategic planning.
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Business intelligence -- Study and teaching.
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Author |
Vibert, Conor, 1962-
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LC no. |
2004298942 |
ISBN |
032420325X |
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