Title Marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel

Edition Eighth edition Published Australia : Thomson/South-Western, 2005

Copies

Location	Call no.	Vol.	Availability
MELB	658.8 Lam/Mar 2005		AVAILABLE
MELB	658.8 Lam/Mar 2005		AVAILABLE
WATERFT BUSINESS	658.8 Lam/Mar 2005		AVAILABLE
W'PONDS	658.8 Lam/Mar 2005		AVAILABLE

Description xxxii, 736 pages : illustrations ; 29 cm Bibliography Includes bibliographic refrerences and index Subject Marketing. Marketing -- Management. Author Hair, Joseph F. McDaniel, Carl, Jr., 1941- ISBN 032422155X

  Permalink