Title Preference pollution : how markets create the desires we dislike / David George

Published Ann Arbor : University of Michigan Press, 2004, ©2001

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Description 1 online resource (xi, 201 pages) : illustrations Series Economics, cognition and society Economics, cognition, and society. Contents Chapter 1. Introduction -- Chapter 2. Freedom to choose -- Chapter 3. Market failure in the shaping of tastes -- Chapter 4. Fortifications, extensions, clarifications -- Chapter 5. Market failure or human imperfection? -- Chapter 6. The critic's retreat -- Chapter 7. Sexual choices: the first order's rise and the second order's fall -- Chapter 8. Risk taking: the rise of the gambler -- Chapter 9. The surge of consumer credit -- Chapter 10. Conclusion Summary Explores the failure of markets to shape desirable preferences Bibliography Includes bibliographical references and index Notes Print version record Subject Consumers' preferences. Consumer behavior. Marketing. Marketing marketing. BUSINESS & ECONOMICS -- Marketing -- Research. BUSINESS & ECONOMICS -- General. Consumer behavior Consumers' preferences Marketing Form Electronic book ISBN 9780472023493 0472023497

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