This page contains enriched content visible when JavaScript is enabled.
My Account
Library Home
Your session will expire automatically in
0
seconds.
Continue session
End session now
Request It
Save to My Lists
Export
Return to Browse
Search Type1
Keyword
Title
Author (Last name first)
Subject
ISBN/ISSN
Call Number
Unit Code
Libraries Australia No.
Library of Congress No.
Search
Search Scope
Entire Collection
Print Books
E-books
All books
E-journals
All journals
Databases
All e-resources
Streaming Video
DVDs
Curriculum Resources
Deakin Theses
Special Collections
Melbourne Burwood
Warrnambool
Geelong Waterfront
Geelong Waurn Ponds
Previous Record
Next Record
  Permalink    
Author
Ottesen, Otto, 1936-
Title
Marketing communication management / Otto Ottesen
Published
Denmark : Copenhagen Business School, 2001
Copies
Location
Call no.
Vol.
Availability
W'BOOL
658.802 Ott/Mcm
AVAILABLE
Description
358 pages : illustrations ; 23 cm
Bibliography
Includes bibliographical references and index
Subject
Marketing -- Management.
Marketing -- Planning.
Communication in marketing.
ISBN
8716133358 :
8763000660
Other Titles
Marketing communication management : a holistic approach for increased profitability
  Permalink