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Book Cover
Book
Author Lindström, Martin, 1970-

Title Brand building on the internet / Martin Lindström, Tim Frank Andersen
Edition [New edition]
Published South Yarra, Vic. : Hardie Grant Books, 2000

Copies

Location Call no. Vol. Availability
 MELB  658.827 Lin/Bbo  AVAILABLE
Description 319 pages : illustrations ; 23 cm
Notes Previously published: 1999
Bibliography Includes bibliographical references (pages 316-318)
Subject Advertising -- Brand name products -- Case studies.
Brand name products.
Internet advertising -- Case studies.
Web site development.
Author Andersen, Tim Frank.
Lindström, Martin, 1970- Maerkevaerer paa internette. English
ISBN 1876719192
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