Title The media game : an insider's guide to powerful publicity / by Marian Hudson

Published Melbourne : Longman Professional, 1994

Copies

Location	Call no.	Vol.	Availability
W'PONDS	659.2 Hud/Mga		AVAILABLE

Description xii, 204 pages ; 22 cm Analysis Advertising Mass media Opinion manipulation Overseas item Public relations Notes CIP confirmed Includes index SUBJECT Communication textbook series. Public relations. http://id.loc.gov/authorities/names/n92019482 Subject Mass media and business. Mass media. Public relations. Publicity. LC no. 93411627 ISBN 0582802342 (paperback)

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