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Book Cover
E-book
Author Lowenstein, Michael W., 1942- author.

Title The customer advocate and the customer saboteur : linking social word-of-mouth, brand impression, and stakeholder behavior / Michael W. Lowenstein
Published Milwaukee, Wisconsin : ASQ Quality Press, 2011
©2012

Copies

Description 1 online resource (398 pages) : illustrations
Bibliography Includes bibliographical references (pages 337-347) and index
Notes Print version record
Subject Customer loyalty.
Customer services.
Customer relations.
Customer loyalty
Customer relations
Customer services
Form Electronic book
ISBN 9780873898119
0873898117